LeashMates Where dog lovers find their people

Work with LeashMates

For trainers and dog businesses that are part of their local dog community

LeashMates is where local dog owners find each other. A sponsor card puts your business in front of them while they're doing exactly that: looking for dog people in your area. It's a community partnership rather than an ad buy, and it's only open to businesses that are genuinely part of the dog world.

🎓 You train dogs

Join people on their walks, or list the regular classes and services you already run.

What trainers get →

🏪 You run another dog business

Groomers, vets, walkers, daycare, cafés, rescues, clubs and events.

What businesses get →

🃏 What a sponsor card is

  • 🐾 A full card in the feed. As people swipe through local dog owners, your card appears among them, showing your name, your photos, a short description, and a link to your site.
  • 🔍 A place in the searchable list. As well as the card, you go into a list inside the app that owners can filter by what they are after. Somebody who needs you this week finds you on purpose rather than by chance. Which list depends on what you do, and the two sections below say which is yours.
  • 📍 Only near you. You tell us your location and how far around it you want to reach, and your card is shown to dog owners inside that area. Nobody three counties away sees it.
  • 📅 For the dates you choose. Run it around a launch, a season, an open day, or leave it running. We set a start and end date together.
  • 👀 Seen by everyone local. Sponsor cards show to all users in your area, including paying members. They aren't hidden behind a subscription.

🐕 Who it's for

Sponsor cards are for businesses that dog owners would actually be glad to find. Trainers included, and they get a section of their own below. If dogs aren't part of what you do, this isn't the right fit, and we'd rather say so upfront than waste your time.

Dog care & supplies

Groomers, vets, walkers, daycare and boarding, pet shops.

Dog-welcoming places

Cafés, pubs, shops and campsites where dogs are genuinely welcome.

Dog-friendly community events

Markets, fun runs, charity walks, adoption days and fairs where dogs come too.

Dog clubs & sports

Agility, flyball, scent work, swim sessions and hiking groups that take dogs out together.

Rescues & non-profits

Local rescues, shelters, dog charities and community groups.

Dog-adjacent services

Dog photographers, dog-friendly stays, insurance, mobile washing, treat bakers.

🎓 If you train dogs

Everything above applies to you: the card in the local feed, and a place in a searchable list. Your list is the trainer list, which owners open when they have a problem to fix rather than a service to buy. On top of that there are two things only trainers can do, and you can do one or both.

  • 🚶 Join people on their walks. Still a private lesson, and you still charge for it. What changes is where it happens: out on a real walk, with a real dog, meeting a real stranger's dog. You see the problem instead of hearing it described, and the owner learns to introduce their dog safely to the ones they are about to meet, which on LeashMates is a new dog most weeks.
  • 📋 List your regular classes and services. What you run, where and when it is, and the kind of dog it suits, so an owner nearby can tell at a glance whether it is right for their dog.
  • 📍 Local, like everything else here. You are shown to owners in your area rather than to whoever is searching nationally, so the people who find you can actually get to you.

Watch a quick preview of what your profile looks like in the app →

Apply for your own trainer card →

🏪 If you run another dog business

The card and the listing work the same way for you. Your list is the dog business list, the one owners open when they need something specific: a groomer this week, somewhere with a patio that takes dogs on Saturday, a boarding kennel before a trip.

The card and the listing carry the same details, which is the point of having both. The card reaches people who were not looking for you, on an ordinary Tuesday. The listing is there on the Friday they finally need you and are trying to remember your name.

Every kind of business in the tiles above has its place in that list, and you choose what you are filed under so people looking for exactly what you do are the ones who find you.

Watch a quick preview of what your profile looks like in the app →

Apply for your own sponsor card →

🤝 What it costs

There's no rate card. We're more interested in working out something that helps us both. Most often that's you pointing your dog-owning customers our way, and us running your card for free in return.

Things partners have offered:

  • 💬 Mentioning us to your clients. A word from a business dog owners already trust goes a long way.
  • 📄 Something on display. A card, flyer or window sticker where your dog-owning customers will see it.
  • 📱 A mention to your followers. A post or story, if you already post to a local audience.
  • 💡 Something else entirely. If you've got an idea that suits your business better, tell us, we're open to it.

📊 What this isn't

This isn't an ad network. There are no click reports or campaign dashboards, and we're not building them. If that's what you need, an ad platform will serve you better.

What we offer is simpler: local dog owners see your name while they're looking for dog people.

✉️ Get in touch

Ready to get started? Fill out the trainer or sponsor form above and it lands with us for review.

Have questions, or want to chat about it first? We'd love to hear from you.

info@leashmates.com